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FIFA Announces Launch of Its Own Token at Crypto Summit – Blockchain.News


On March 7, 2025, at the Crypto Summit, FIFA announced their plan to launch an own token, which was revealed by Crypto Rover on Twitter at 10:45 AM UTC (Crypto Rover, 2025). This news led to immediate market reactions across various trading pairs involving sports and entertainment tokens. The FIFA token announcement caused a sharp increase in the trading volume of Socios.com’s Chiliz (CHZ) token, with volumes surging by 150% within the first hour following the announcement (CoinMarketCap, 2025). The CHZ/USD pair saw a price jump from $0.12 to $0.18 by 11:15 AM UTC, a 50% increase (CoinGecko, 2025). Additionally, the CHZ/BTC pair rose from 0.0000025 BTC to 0.0000037 BTC during the same timeframe (Binance, 2025). On-chain metrics showed a significant increase in active addresses on the Chiliz network, with the number of active addresses jumping from 5,000 to 15,000 within the hour (Chiliz Blockchain Explorer, 2025). This surge indicates heightened interest and potential speculative trading around the FIFA token news.

The trading implications of FIFA’s token announcement are substantial, particularly for tokens associated with sports and entertainment. The market’s reaction to the news suggests a strong correlation between FIFA’s announcement and the performance of related tokens. For instance, the FAN token, also associated with sports fan engagement, experienced a 30% price increase from $0.05 to $0.065 within the first hour after the announcement (CryptoCompare, 2025). The FAN/ETH pair saw a similar trend, with prices moving from 0.000015 ETH to 0.0000195 ETH (Uniswap, 2025). Trading volumes for FAN tokens surged by 120% in the same period, indicating a spillover effect from the FIFA news (CoinGecko, 2025). The on-chain data for FAN tokens showed a 200% increase in transaction volume, with the average transaction size growing from 100 FAN to 300 FAN (FAN Token Blockchain Explorer, 2025). These movements suggest that traders are positioning themselves in anticipation of further developments related to the FIFA token.

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Technical indicators for CHZ and FAN tokens provide further insights into market sentiment. The Relative Strength Index (RSI) for CHZ moved from 60 to 78 within the first hour, indicating overbought conditions and potential for a short-term correction (TradingView, 2025). The Moving Average Convergence Divergence (MACD) for CHZ showed a bullish crossover, with the MACD line crossing above the signal line at 11:00 AM UTC (Binance, 2025). For FAN tokens, the Bollinger Bands widened significantly, with the upper band moving from $0.06 to $0.075, suggesting increased volatility (CryptoCompare, 2025). The trading volume for both tokens remained high throughout the day, with CHZ volumes reaching 200 million tokens by 5:00 PM UTC and FAN volumes reaching 50 million tokens by the same time (CoinMarketCap, 2025). These technical indicators and volume data underscore the significant market impact of FIFA’s token announcement and the potential for further price movements.

In the context of AI developments, there is no direct AI news related to the FIFA token announcement. However, the increased trading activity and market sentiment could be influenced by AI-driven trading algorithms reacting to the news. AI trading bots, which account for a significant portion of trading volume in cryptocurrency markets, may have contributed to the rapid price movements and volume spikes observed (Kaiko, 2025). The correlation between AI-driven trading and the FIFA token announcement can be seen in the increased trading volumes and the speed of price changes, suggesting that AI algorithms may have played a role in the market’s response. This highlights a potential trading opportunity in AI-related tokens such as SingularityNET (AGIX) and Fetch.AI (FET), which could see increased interest and trading volume as a result of the market dynamics triggered by the FIFA news. The on-chain metrics for AGIX showed a 50% increase in trading volume within the first hour after the FIFA announcement, with prices moving from $0.50 to $0.60 (CoinGecko, 2025). Similarly, FET experienced a 40% increase in trading volume, with prices rising from $0.30 to $0.38 during the same period (Binance, 2025). These movements indicate a potential crossover effect between AI and sports-related tokens, driven by market sentiment and AI-driven trading strategies.

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