Marketing

Adweek’s Reviews of the 2024 Super Bowl Ads: Best and Worst of the Game

Our vote: THUMBS DOWN 👎

Ads have been running for months, and even Paramount’s recuts and reshsoots aren’t doing much to sell this music biopic.

Paramount+

Our vote: THUMBS UP 👍

Laugh-out-loud funny and impressive to keep a long-running concept fresh and surprising.

Popeyes

Our vote: THUMBS UP 👍

With Ken Jeong as his best goofy self, this is likely to be a viewer fav.

Pringles

Our vote: THUMBS UP 👍

Would like to see a full-length version of this movie.

Reese’s

Our vote: THUMBS UP 👍

The sight gags and slapstick humor help set the ad apart from all the celeb spots.

Skechers

Our vote: THUMBS DOWN 👎

One of the less memorable spots, but the approach seems to be working for Skechers’ business.

Snap

Our vote: THUMBS UP 👍

A timely message, though not sure the audience will buy the positioning yet.

Squarespace

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