finance

Aldi shoppers flock to buy ‘unreal’ dupe of iconic designer perfume scanning at tills for £6 instead of £130


ALDI shoppers are raving about the store’s latest luxury designer perfume dupe, available for just £5.99.

Eagle-eyed shoppers noticed the retailer’s Lacura’s Floral Love perfume is a dupe of Viktor Rolf’s Flowerbomb.

Shoppers have called the perfume dupe "unreal"

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Shoppers have called the perfume dupe “unreal”

But while the original retails at £130 for 100ml, the Aldi dupe is a staggering £124.01 cheaper.

Fans are seriously impressed. One said: “Look out for this one! I love Flower Bomb, but not the price.”

Another said: “I’ve had this since last time it was in, and people always ask me what it is… I always say Flowerbomb.”

“I got this tonight! It’s unreal,” said a third.

Both contain notes of mixed flowers, including Centifolia Rose, Sambac Jasmine, Cattleya Orchid, and India Osmanthus.

Aldi bosses say: “Floral Love is a celebration of all things floral with notes of rose, freesia and African orange flower, complemented by darker, woody aromas of bergamot, musk, patchouli, and creamy vanilla.

“Capturing the essence of sophistication, this bottle of botanical bliss will transport wearers to a world of delight.”

The German retailer is well known and loved for their designer dupes without the hefty price tag.

Aldi has also released two more perfume dupes in recent weeks and shoppers can’t get enough.

First up is their popular Lacura Je Suis Belle Eau de Parfum which retails for £5.99 and is in stores now.

How to get the best deals at Aldi

It’s a clear dupe of Lancôme’s popular La Vie Est Belle Eau de Parfum, which costs hefty £119.

Luckily, with Aldi you can grab the scent for £113 less.

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Both fragrances include notes of black currant, pear, orange blossom, jasmine and tonka bean for a sweet, fruity scent.

Meanwhile, the German retailer has also brought out a dupe of Marc Jacob’s Decadence perfume which is usually £86.95.

THE DUPES WORTH BUYING

THE Sun asked an independent perfume expert to carry out blind smell tests of popular perfumes and their high street “dupes” to see if the budget versions lived up to the originals.

Noemie Maury is a senior fragrance evaluator who has worked with major fine fragrance and toiletries brands for over a decade.

High street chains can create perfumes cheaply by buying them from big fragrance manufacturers which grow their own ingredients in-house,” says Noemie.

“Because they use oils from flowers they grow themselves instead of importing ingredients, they save on costs and can create fragrances for high street brands at a discount price.”

It means they can lack the depth and complexity of more expensive brands which use a wide variety of more expensive ingredients.

But you can save yourself a massive £80 with Lacura’s Luxe perfume which is available for £5.99.

The green bottle encapsulates the woody and earthy scent of the fragrance notes.

Both include notes of saffron, iris rose, jasmine and woody vetiver and papyrus.

Aldi isn’t the only discounter to stock dupes of big name fragrances.

Home Bargains shoppers were left raving about the store’s latest luxury designer perfume dupe, available for just £1.99, last month.

Eagle-eyed shoppers noticed the retailer’s Oh Yes! Pour Femme perfume is a dupe of Georgio Armani’s Si Passione Eau De Parfum.

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But while the original retails at £92 for 50ml, the Home Bargains’ product is a staggering £90 cheaper.

The designer said it has a “fruity floral scent” with top notes of blackcurrant liqueur, pear and pink pepper.

The Home Bargains’ perfume has top notes of blackcurrant and Calabrian bergamot for a similarly fruity, floral aroma.

It’s not the first time Home Bargains has sent shoppers into a spin with its fragrance range.

In March a dupe of the famous fragrance Black Opium named Opal Black was said to be inspired by Yves Saint Laurent’s popular smell.

Home Bargains also has its own Marc Jacobs dupe of the classic fragrance Daisy.

That dupe scent is called Dream Summer and also sells for just £1.99.

How to bag a bargain

SUN Savers Editor Lana Clements explains how to find a cut-price item and bag a bargain…

Sign up to loyalty schemes of the brands that you regularly shop with.

Big names regularly offer discounts or special lower prices for members, among other perks.

Sales are when you can pick up a real steal.

Retailers usually have periodic promotions that tie into payday at the end of the month or Bank Holiday weekends, so keep a lookout and shop when these deals are on.

Sign up to mailing lists and you’ll also be first to know of special offers. It can be worth following retailers on social media too.

When buying online, always do a search for money off codes or vouchers that you can use vouchercodes.co.uk and myvouchercodes.co.uk are just two sites that round up promotions by retailer.

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Scanner apps are useful to have on your phone. Trolley.co.uk app has a scanner that you can use to compare prices on branded items when out shopping.

Bargain hunters can also use B&M’s scanner in the app to find discounts in-store before staff have marked them out.

And always check if you can get cashback before paying which in effect means you’ll get some of your money back or a discount on the item.



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