Dive Brief:
- DoorDash on-demand delivery now includes David’s Bridal, Five Below and Sports Basement, the company announced Wednesday.
- The partnership makes David’s Bridal the first merchant of Doordash’s wedding and special occasion category.
- The three new retail partners are also available on DashPass, the service’s membership program that offers free delivery, reduced service fees and other benefits.
Dive Insight:
DoorDash continues to expand beyond its origins as a food delivery service, adding various retailers to its on-demand delivery lineup. Five Below will deliver from 1,750 locations in the U.S. while sports equipment company Sports Basement, is accepting delivery orders from its 12 Northern California locations. Over 180 David’s Bridal locations across the U.S. are participating.
Also ahead of the holidays, the company is adding more retailers to serve as a destination for last-minute seasonal needs.
“Since day one, our goal has been to improve access to selection at great quality and affordable prices for consumers,” Fuad Hannon, vice president of new verticals at DoorDash, said in a statement. “Now more consumers order in grocery and retail categories than ever before on the DoorDash Marketplace. We’re thrilled to help these new partners meet their customers’ expectations of convenience, selection, and speed. This holiday season, consumers can expect to find everything they need on-demand on DoorDash.”
DoorDash has a roster of partnerships with many retailers. In May, DoorDash expanded its delivery offering with Ulta Beauty to include all 50 states. Shortly thereafter in August, DoorDash welcomed Mattress Firm and beauty brand Aveda to its platform. Additionally, DoorDash has partnerships with Lowe’s, Camping World, The Vitamin Shoppe and Pet Supplies Plus, among others.
DoorDash has consistently expanded its grocery store options. Wegmans expanded its partnership with the company in October and H-Mart joined the app in September. The company has recently added a number of local grocery stores like Kowalski’s, Mar-Val Food Stores, La Michoacana and Save A Lot.