Marketing

Paramount CEO Bob Bakish Officially Exiting Company

“I think it might increase the likelihood that a deal doesn’t get done,” Sherman said on CNBC. “Because I don’t think that common shareholders have loved this deal.”

Moving forward

Under Bakish, it’s been an up-and-down year for Paramount.

In February, the company had the most-viewed Super Bowl ever, bringing in more than 123.7 million viewers across platforms. However, shortly after that, the company announced mass layoffs.

Bakish announced the cuts in a memo in February while merger talks with Skydance began to heat up.

“As always, I am continually grateful for your commitment to our company. And I’m confident we will navigate this transition and emerge stronger than ever,” Bakish said.

Paramount also recently said goodbye to ad sales legend Jo Ann Ross, who had been at the company for more than three decades and announced she was exiting ahead of upfront season.



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