Reddit has shared some new insight into the rise of women’s health discussion in the app, and the broader benefits of such across various Reddit communities.
In conjunction with Weber Shandwick, Reddit recently looked at the scope of women’s health engagement across the app, and found that overall discussion about women’s health increased by 37% between 2023 and 2024.
Which underlines Reddit’s rising relevance as a key platform for gleaning real, human insight into many elements.
The report looks at why women are turning to Reddit for health advice, underlining, again, the increasing value of the app’s active user communities.
As you can see in these figures, Reddit users feel a stronger sense of community in the app, with the insights they gain from subreddit groups often providing more value than Google results or AI summaries.
Because Reddit comments are from real people, with real experience. Which, over time, is becoming a more valuable commodity, and you can see how it would be of even more value in this specific instance.
Indeed, in terms of female health, more and more women are seeking out specific insight from Reddit groups, with many of them seeing significant growth over the past year.
The report is a strong endorsement of Reddit’s unique value, and the strength of its user communities, which are highly engaged, and dedicated to a lot of specialist topics.
That’s also why AI providers have been looking at Reddit data as a key source of value, because the real, human experiences shared within the app, on a broad range of topics, are unlike the same that you can access via other platforms.
Because people come to Reddit looking for answers to these concerns, as opposed to just posting for validation or sharing an opinion. Reddit’s community voting system also ensures that the most relevant answers get more focus in any discussion, and in combination, that can provide a valuable source of relevant information, on a wide range of topics.
This is another example of that in action, and it’s worth considering the rising value of the app for specialist community discussion, and engagement on niche topics.
You can check out the full Reddit Women’s Health Report here.
