Marketing

Topo Chico Hard Seltzer Will Send Your Ex a Scorpion for Valentine’s Day


Few would recommend contacting your ex on Valentine’s Day. Topo Chico, however, leads the minority population who thinks that reconnecting with a former love on the romantic day is not only a good idea, but you should come bearing gifts.

For instance … a whole scorpion.

Starting at 8 a.m. EST Feb. 10, the hard seltzer brand will be selling real scorpions for $6.99 on the brand’s site. Consumers can sign up now to receive information about the campaign and other Topo Chico promotions.



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